Livstrygghet15.1.2025Sari Heinonen elected as new LocalTapiola PresidentSari Heinonen (PhD (Economics and Business Administration)) has today been appointed as the new President of LocalTapiola Group. Ms Heinonen will start in her new position at the beginning of May 2025. Ms Heinonen (48) will move to LocalTapiola Group from her current role as Executive Vice President, Healthcare Services at Terveystalo. Her previous positions include serving as Chief Executive Officer of OP Life Assurance, and at OP Group she was in charge of retail customers.

“We are pleased to welcome as the new LocalTapiola President a strong financial specialist with comprehensive experience of various insurance and asset management duties, digital business development, and the healthcare sector. Sari Heinonen’s background provides excellent conditions for continuing to protect, at an even higher level, the property, finances and health of the more than 1.8 million LocalTapiola Group customers,” says Professor Anssi Keinänen, Chair of the Supervisory Board of LocalTapiola General Mutual Insurance Company.“The new President will get to guide the group towards the new strategy period and to ensure our customers’ lifelong security and customer benefits in line with our corporate governance guidelines. Sari’s modern approach to management and leadership relies on excellent social and cooperation-building skills. These are key elements essential for successfully managing the mutual group, so that we can ensure the renewal of our long-lived company,” says Totti Salko, Chair of the Supervisory Board of LocalTapiola Life.“I am proud to have been selected for this position of major societal interest. The roots of LocalTapiola date back to more than 200 years. As a company, it has changed and is changing with the times. In my role as the new President, working together with the group companies, I want to lead LocalTapiola through transformations and come out stronger, while continuously improving the lifelong security of owner-customers and developing the multichannel customer experience,” says the incoming LocalTapiola Group President Sari Heinonen.In May 2024, the previous Presidentof LocalTapiola Group, Juha Koponen, announced that he was leaving his position as the company’s President. The functions of the Presidenthave been discharged on a temporary basis by Group Director Jari Eklund (chairmanship of LocalTapiola General’s and LocalTapiola Life’s Boards of Directors) and by Group Business Director Pekka Antikainen (operational functions). Mr Eklund and Mr Antikainen will continue in their roles until Ms Heinonen’s start.The LocalTapiola Group President acts as Chair of the Boards of Directors of LocalTapiola General and LocalTapiola Life. Ms Heinonen’s start in her position is subject to approval by the Financial Supervisory Authority.You can view Sari Heinonens resume here.

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